March 08, 2021
One of the patterns that has emerged over the past year is the disproportionate impact of the Covid-19 pandemic on women throughout the world. The she-cession has not only seen more women lose their jobs but also worsened gender inequality.
For International Women’s Day this year, we are joining the #choosetochallenge call by celebrating the achievements of women social entrepreneurs. Here are five Asean sheroes finding their own strength in adversity.
When the pandemic put a stop to tourism, Shyam (main photo) faced a quandary. Her social enterprise, Yellow House, offered walking tours in Kuala Lumpur by guides from vulnerable backgrounds. Shyam pivoted to training the urban poor to set up their own pocket farms. Her pilot project has not only enabled 20 families (and growing) to secure their own food supply but helped them create an alternate source of income.
Follow our social channels on Facebook, Instagram, LinkedIn and Twitter for updates as AirAsia Foundation has also signed on as partner to ASEAN WISE!
To do your part to support women in social enterprise, shop from our range of over 400 ethically-made products available now in-store and online.
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